Platform Update: Video in Facebook Feeds

Alexis Surabian ♦ October 29, 2012 ♦ Leave a Comment

The Update: We now allow you to create Facebook Open Graph Objects with Video content.  This means video will appear in peoples news feeds after a ‘Like’ is click on the mobile landing page.

Benefits From the Update: Brands can now put video into Facebook feeds after a fan clicks “LIKE”. We host the videos in multiple formats so they can be read on both desktops and mobile deices. When you upload a video, we automatically convert it to formats like mp4, 3gp, or flv and host it on both HTTP and HTTPS urls. This means that no matter what device a customer is using to visit Facebook from they can watch the video.

The set up tool to create you Facebook Video Open Graph Object:

How it will appear on the Facebook pages of those who “like it.”